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450.085 L 226.447 450.085 L 226.447 447.148 L 226.743 447.148 L 226.743 444.21 L 226.447 444.21 L 226.447 441.273 L 226.743 441.273 L 226.743 438.335 L 226.447 438.335 L 226.447 435.397 L 226.743 435.397 L 226.743 432.46 L 226.447 432.46 L 226.447 429.523 L 226.743 429.523 L 226.743 426.585 L 226.447 426.585 L 226.447 423.648 L 226.743 423.648 L 226.743 420.71 L 226.447 420.71 L 226.447 417.773 L 226.743 417.773 L 226.743 414.835 L 226.447 414.835 L 226.447 411.898 L 226.743 411.898 L 226.743 408.96 L 226.447 408.96 L 226.447 406.022 L 226.743 406.022 L 226.743 403.085 L 226.447 403.085 L 226.447 400.148 L 226.743 400.148 L 226.743 397.211 L 226.447 397.211 L 226.447 394.272 L 226.743 394.272 L 226.743 391.336 L 226.447 391.336 L 226.447 388.398 L 226.743 388.398 L 226.743 385.46 L 226.447 385.46 L 226.447 382.523 L 226.743 382.523 L 226.743 379.586 L 226.447 379.586 L 226.447 376.648 L 226.743 376.648 L 226.743 373.71 L 226.447 373.71 L 226.447 370.773 L 226.743 370.773 L 226.743 367.836 L 226.447 367.836 L 226.447 364.898 L 226.743 364.898 L 226.743 361.961 L 226.447 361.961 L 226.447 359.023 L 226.743 359.023 L 226.743 356.086 L 226.447 356.086 L 226.447 353.148 L 226.743 353.148 L 226.743 350.211 L 226.447 350.211 L 226.447 347.273 L 226.743 347.273 L 226.743 344.335 L 226.447 344.335 L 226.447 341.398 L 226.743 341.398 L 226.743 339.632 L 224.945 339.632 L 224.945 339.929 L 221.943 339.929 L 221.943 339.632 L 218.941 339.632 L 218.941 339.929 L 215.938 339.929 L 215.938 339.632 L 212.936 339.632 L 212.936 339.929 L 209.934 339.929 L 209.934 339.632 L 206.931 339.632 L 206.931 339.929 L 203.93 339.929 L 203.93 339.632 L 200.928 339.632 L 200.928 339.929 L 197.925 339.929 L 197.925 339.632 L 194.923 339.632 L 194.923 339.929 L 191.921 339.929 L 191.921 339.632 L 188.918 339.632 L 188.918 339.929 L 185.916 339.929 L 185.916 339.632 L 182.914 339.632 L 182.914 339.929 L 179.911 339.929 L 179.911 339.632 L 176.909 339.632 L 176.909 339.929 L 173.907 339.929 L 173.907 339.632 L 170.905 339.632 L 170.905 339.929 L 167.903 339.929 L 167.903 339.632 L 164.9 339.632 L 164.9 339.929 L 161.898 339.929 L 161.898 339.632 L 158.896 339.632 L 158.896 339.929 L 155.894 339.929 L 155.894 339.632 L 152.891 339.632 L 152.891 339.929 L 149.889 339.929 L 149.889 339.632 L 146.887 339.632 L 146.887 339.929 L 143.885 339.929 L 143.885 339.632 L 140.882 339.632 L 140.882 339.929 L 137.88 339.929 L 137.88 339.632 L 134.878 339.632 L 134.878 339.929 L 131.875 339.929 L 131.875 339.632 L 128.873 339.632 L 128.873 339.929 L 125.871 339.929 L 125.871 339.632 L 122.869 339.632 L 122.869 339.929 L 119.866 339.929 L 119.866 339.632 L 116.864 339.632 L 116.864 339.929 L 113.862 339.929 L 113.862 339.632 L 110.86 339.632 L 110.86 339.929 L 107.857 339.929 L 107.857 339.632 L 104.855 339.632 L 104.855 339.929 L 101.853 339.929 L 101.853 339.632 L 98.851 339.632 L 98.851 339.929 L 95.848 339.929 L 95.848 339.632 L 92.846 339.632 L 92.846 339.929 L 89.843 339.929 L 89.843 339.632 L 86.842 339.632 L 86.842 339.929 L 83.839 339.929 L 83.839 339.632 L 80.837 339.632 L 80.837 339.929 L 77.835 339.929 L 77.835 339.632 L 74.832 339.632 L 74.832 339.929 L 71.83 339.929 L 71.83 339.632 L 68.828 339.632 L 68.828 339.929 L 65.826 339.929 L 65.826 339.632 L 62.823 339.632 L 62.823 339.929 L 59.821 339.929 L 59.821 339.632 L 56.819 339.632 L 56.819 339.929 L 53.817 339.929 L 53.817 339.632 L 50.814 339.632 L 50.814 339.929 L 47.812 339.929 L 47.812 339.632 L 44.81 339.632 L 44.81 339.929 L 41.807 339.929 L 41.807 339.632 L 38.806 339.632 L 38.806 339.929 L 35.803 339.929 L 35.803 339.632 L 32.801 339.632 L 32.801 339.929 L 29.799 339.929 L 29.799 339.632 L 28.298 339.632 C 27.835 339.632 27.375 339.622 26.919 339.601 L 26.906 339.897 C 25.979 339.854 25.054 339.767 24.135 339.637 L 24.177 339.345 C 23.267 339.217 22.364 339.045 21.471 338.83 L 21.402 339.117 C 20.5 338.899 19.609 338.638 18.733 338.334 L 18.829 338.055 C 17.962 337.754 17.109 337.41 16.276 337.024 L 16.153 337.291 C 15.31 336.901 14.488 336.469 13.688 335.997 L 13.838 335.743 C 13.047 335.276 12.28 334.769 11.54 334.225 L 11.366 334.462 C 10.617 333.912 9.897 333.325 9.208 332.702 L 9.407 332.482 C 8.725 331.866 8.074 331.216 7.458 330.534 L 7.238 330.733 C 6.615 330.044 6.027 329.323 5.477 328.574 L 5.714 328.399 C 5.169 327.658 4.662 326.891 4.194 326.099 L 3.941 326.25 C 3.467 325.449 3.034 324.626 2.643 323.782 L 2.911 323.658 C 2.524 322.823 2.179 321.97 1.877 321.1 L 1.599 321.197 C 1.294 320.319 1.032 319.426 0.814 318.522 L 1.1 318.453 C 0.884 317.558 0.712 316.653 0.584 315.742 L 0.292 315.783 C 0.162 314.861 0.075 313.934 0.031 313.005 L 0.328 312.992 C 0.307 312.532 0.296 312.071 0.296 311.61 L 0.296 310.135 L 0 310.135 L 0 307.184 L 0.296 307.184 L 0.296 304.233 L 0 304.233 L 0 301.282 L 0.296 301.282 L 0.296 298.331 L 0 298.331 L 0 295.38 L 0.296 295.38 L 0.296 292.429 L 0 292.429 L 0 289.478 L 0.296 289.478 L 0.296 286.527 L 0 286.527 L 0 283.576 L 0.296 283.576 L 0.296 280.625 L 0 280.625 L 0 277.674 L 0.296 277.674 L 0.296 274.723 L 0 274.723 L 0 271.773 L 0.296 271.773 L 0.296 268.821 L 0 268.821 L 0 265.87 L 0.296 265.87 L 0.296 262.919 L 0 262.919 L 0 259.969 L 0.296 259.969 L 0.296 257.018 L 0 257.018 L 0 254.066 L 0.296 254.066 L 0.296 251.115 L 0 251.115 L 0 248.165 L 0.296 248.165 L 0.296 245.214 L 0 245.214 L 0 242.263 L 0.296 242.263 L 0.296 239.312 L 0 239.312 L 0 236.362 L 0.296 236.362 L 0.296 233.41 L 0 233.41 L 0 230.459 L 0.296 230.459 L 0.296 227.508 L 0 227.508 L 0 224.558 L 0.296 224.558 L 0.296 221.607 L 0 221.607 L 0 218.655 L 0.296 218.655 L 0.296 215.704 L 0 215.704 L 0 212.754 L 0.296 212.754 L 0.296 209.803 L 0 209.803 L 0 206.852 L 0.296 206.852 L 0.296 203.901 L 0 203.901 L 0 200.95 L 0.296 200.95 L 0.296 197.999 L 0 197.999 L 0 195.048 L 0.296 195.048 L 0.296 192.097 L 0 192.097 L 0 189.146 L 0.296 189.146 L 0.296 186.195 L 0 186.195 L 0 183.244 L 0.296 183.244 L 0.296 180.293 L 0 180.293 L 0 177.342 L 0.296 177.342 L 0.296 174.391 L 0 174.391 L 0 171.44 L 0.296 171.44 L 0.296 168.489 L 0 168.489 L 0 165.538 L 0.296 165.538 L 0.296 162.587 L 0 162.587 L 0 159.636 L 0.296 159.636 L 0.296 156.685 L 0 156.685 L 0 153.735 L 0.296 153.735 L 0.296 150.783 L 0 150.783 L 0 147.832 L 0.296 147.832 L 0.296 144.881 L 0 144.881 L 0 141.931 L 0.296 141.931 L 0.296 138.98 L 0 138.98 L 0 136.029 L 0.296 136.029 L 0.296 133.077 L 0 133.077 L 0 130.127 L 0.296 130.127 L 0.296 127.176 L 0 127.176 L 0 124.225 L 0.296 124.225 L 0.296 121.274 L 0 121.274 L 0 118.323 L 0.296 118.323 L 0.296 115.372 L 0 115.372 L 0 112.421 L 0.296 112.421 L 0.296 109.47 L 0 109.47 L 0 106.519 L 0.296 106.519 L 0.296 103.569 L 0 103.569 L 0 100.618 L 0.296 100.618 L 0.296 97.666 L 0 97.666 L 0 94.715 L 0.296 94.715 L 0.296 91.765 L 0 91.765 L 0 88.814 L 0.296 88.814 L 0.296 85.863 L 0 85.863 L 0 82.911 L 0.296 82.911 L 0.296 79.961 L 0 79.961 L 0 77.01 L 0.296 77.01 L 0.296 74.059 L 0 74.059 L 0 71.108 L 0.296 71.108 L 0.296 68.157 L 0 68.157 L 0 65.206 L 0.296 65.206 L 0.296 62.255 L 0 62.255 L 0 59.304 L 0.296 59.304 L 0.296 56.353 L 0 56.353 L 0 53.402 L 0.296 53.402 L 0.296 50.451 L 0 50.451 L 0 47.5 L 0.296 47.5 L 0.296 44.549 L 0 44.549 L 0 41.598 L 0.296 41.598 L 0.296 38.647 L 0 38.647 L 0 35.697 L 0.296 35.697 L 0.296 32.745 L 0 32.745 L 0 29.794 L 0.296 29.794 L 0.296 28.319 C 0.296 27.855 0.307 27.395 0.328 26.937 L 0.032 26.923 C 0.075 25.983 0.163 25.057 0.293 24.146 L 0.584 24.187 C 0.714 23.267 0.887 22.363 1.1 21.476 L 0.814 21.407 C 1.032 20.502 1.294 19.61 1.599 18.731 L 1.877 18.829 C 2.179 17.96 2.524 17.106 2.911 16.272 L 2.644 16.147 C 3.035 15.303 3.468 14.48 3.941 13.679 L 4.194 13.83 C 4.662 13.039 5.169 12.271 5.714 11.531 L 5.477 11.355 C 6.028 10.606 6.616 9.886 7.238 9.196 L 7.458 9.396 C 8.074 8.714 8.725 8.064 9.407 7.448 L 9.208 7.227 C 9.897 6.604 10.617 6.017 11.366 5.467 L 11.54 5.705 C 12.281 5.161 13.048 4.654 13.839 4.186 L 13.688 3.932 C 14.488 3.459 15.31 3.027 16.153 2.638 L 16.276 2.906 C 17.11 2.52 17.962 2.175 18.83 1.874 L 18.733 1.596 C 19.609 1.291 20.5 1.029 21.402 0.812 L 21.471 1.099 C 22.364 0.884 23.267 0.712 24.177 0.584 L 24.135 0.292 C 25.054 0.162 25.979 0.075 26.906 0.032 L 26.92 0.329 C 27.379 0.308 27.839 0.297 28.298 0.297 L 29.781 0.297 L 29.781 0 L 32.744 0 L 32.744 0.297 L 35.709 0.297 L 35.709 0 L 38.674 0 L 38.674 0.297 L 41.638 0.297 L 41.638 0 L 44.602 0 L 44.602 0.297 L 47.567 0.297 L 47.567 0 L 50.531 0 L 50.531 0.297 L 53.496 0.297 L 53.496 0 L 56.46 0 L 56.46 0.297 L 59.424 0.297 L 59.424 0 L 62.389 0 L 62.389 0.297 L 65.353 0.297 L 65.353 0 L 68.317 0 L 68.317 0.297 L 71.282 0.297 L 71.282 0 L 74.246 0 L 74.246 0.297 L 77.211 0.297 L 77.211 0 L 80.176 0 L 80.176 0.297 L 83.14 0.297 L 83.14 0 L 86.105 0 L 86.105 0.297 L 89.069 0.297 L 89.069 0 L 92.033 0 L 92.033 0.297 L 94.998 0.297 L 94.998 0 L 97.962 0 L 97.962 0.297 L 100.927 0.297 L 100.927 0 L 103.891 0 L 103.891 0.297 L 106.856 0.297 L 106.856 0 L 109.821 0 L 109.821 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Jövőkép és stratégia alkotás
Minden vállalatnak kell stratégia – stratégia alkotás egyszerűen és strukturáltan
Referenciák
A probléma
Az üzleti stratégia készítését a vállalatok általában intuitív módon, kevéssé strukturáltan, részletes analízis nélkül végzik.
A sok stratégia készítési módszertanból nehéz összeállítani egy koherens tervezési folyamatot.
A stratégia hiánya, megalapozatlansága nehézzé teszi a különböző területen dolgozó vezetők önálló együttműködését, feladatok priorizálását, a cég tevékenységének összehangolását.
A megoldás
A tulajdonosi elvárások, az első vezető és a felsővezetés motivációjának és elképzeléseinek megértése
A vállalat stratégiájának alapjait definiáló és működésének kereteit meghatározó 4 világító torony - miért (1), hova (2), hogyan (3), milyen értékek (4) szerint – kidolgozása a menedzsmenttel.
A vállalat működési alapjainak közös megértése, közös nyelvezet kialakítása a menedzsment csapatban: Értékáram szemléletű vállalati működés és agilitás
A jelenlegi működés kulcs elemeinek értékelése, fejlesztési lehetőségek feltérképezése üzleti modell térkép (BMC) és ügyfél érték canvas (VPC) alapokon
Külső hatások (iparág, piac, trendek, makroökonómia) csoportos összegyűjtése és értékelése
SWOT analízis
A 4 világító torony, az üzleti model, a külső hatások és a SWOT alapján a középtávú stratégiai célok meghatározása és egyenként lebontása kulcs elemekre
A folyamat
a tulajdonosi elvárások és vezetői motivációk feltérképezése moderált és provokált szabad beszélgetésben történik (2 óra)
A jövőkép és stratégia megalkotás tipikusan egy 2-3 napos felsővezetői workshop keretében vihető végig
Akik segíteni fognak neked
